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[dramatic music playing]
[Tiffani] So when I first met Lily,
it was pretty much through Facebook
where I had posted something
in the girls roommate finder chat,
and she was the first one to comment
so then I ended up messaging her
about being roommates
and we ended up just talking about our hobbies
and then I was talking about art, and she said,
"Oh, yeah, like, I'm into art and stuff too,
like, I love domino art."
And I was like, "Wait, what?"
[Tatum] Basically they were... they were telling us
at this orientation all, like,
amazing talents we had in our incoming class
and they apparently had mentioned
that we had a famous domino artist
in our incoming class and I didn't know that
but, like, at that point, like, we all kind of like
looked at each other, like, "Oh, look at that,
we have a famous person in our class."
Not knowing that Lily, sitting next to me,
was that person.
I was in my room and I was editing one of my videos
and my roommate actually, she's like,
"Oh, what are you working on?" I was like,
"Oh, I'm just editing a video.
I just do it for fun." And she was like,
"Oh, are you domino girl?"
And I was like, "What?"
She's like, "Yeah, there's a freshman in our class this year
and she's like famous on YouTube."
And I was like, "What?"
Eventually I guess one day
I was scrolling through my Facebook feed
and I saw that Wolverine had shared a video
and the person had the same last name as Lily.
And I was like, "Oh, like, whoa,
they have the same last name as my roommate."
And then I clicked on the profile and I was like,
"Wait, this looks like my roommate.
Is this my roommate?"
So I look her up on YouTube
and I see all these incredible videos,
like, 50,000 dominos and I'm just like,
"Whoa. What is this?
Am I rooming with just
this low key famous person
who just didn't even tell me about it
before we agreed to room together?"
[upbeat music playing]
[birds chirping]
Awesome, okay. I think we are all set to go,
let me just pull up the questions.
All right. We are rolling.
So let's talk about what you're doing on YouTube
first of all and how many followers do you have?
[Lily] Yeah. So I have a YouTube Channel called Hevesh5
and I post all of my dominos there,
I've been doing it since, uh, 2009, in January.
That's when I posted my first video
and now my channel has over 1.9 million subscribers
and it's the most subscribed domino channel on the web.
But I'm gonna try that, like,
couple of times because that's...
- Okay. - Obviously very important.
I just wanna have a few different versions of it.
So, let's try it again.
All right.
My name is Lily Hevesh and I'm a domino artist.
[interviewer] Why do you do this?
I love building, that's just, you know,
that's something I've always loved even as a kid,
I'd play with Legos and building blocks,
and when I found dominos,
it kind of combined my interests with, um, like,
engineering and the creative side.
[upbeat music playing]
[Lily] Dominos are very artistic
but it's also something that you have to engineer.
So it's a balance between engineering
and how do you build it
in a way that it'll be reliable
and then it's also you have to make it
look aesthetically pleasing.
You can build tall structures,
uh, you can build flat on the ground,
you can spell out words, use accessories like bridges,
and fall walls, and staircases,
I mean, with dominos, if you have an idea
it's likely that you can do it.
[upbeat music playing]
[Lily] It teaches you patience,
it teaches you geometry, it teaches you physics,
it teaches you how to be precise with things,
and all of these benefits
come from just these little pieces of plastic.
[upbeat music playing]
[Lily] I've always been kind of someone that, like,
once I start something, I like, give it my all
and I perfect it and I keep practicing
no matter what until I get it right.
It's like when I'm building,
it's like I'm almost in a trance
and I like get into the zone of where I could just
focus on the dominos and create something
that I think of and make it come to life.
[upbeat music playing]
[Lily] I've always been very persistent with things,
very determined, and I think that translates a lot
to what I do now and yeah.
[upbeat music playing]
[indistinct chatter]
[Lily] Hello everyone,
my name is Lily Hevesh
and we are domino artists,
does anyone wanna knock this down?
- Yeah? - Yeah.
- [Lily] All right. - [man chuckles]
[Lily] Three, two, one, go.
[dramatic music playing]
[Lily] Little bit about how I first got into dominos,
I was like nine, ten years old,
my grandparents had this set of 28 dominos with them
with the dots and I was just bored one day,
so I decided to set them up, knock them down,
and I, for some reason, really liked watching them fall.
So you see this edge.
And then this edge, that should all be parallel.
Oh, okay.
And then that'll make sure it's an even curve.
I would push these two together a little bit closer.
So I can... Like in the middle?
[Lily] Yup. Perfect.
If you're building,
a trick you can do is make a safety gap
by taking out five dominos in a row.
So if I do accidentally knock it down, like that,
it only knocks down a section of the build
instead of the entire thing.
You could start it here, and then both will go
at the same time, that'll look pretty cool.
- Maybe even a little bit closer if you can. - Closer? Okay.
[Lily] I started... Well, I made my channel in 2008,
I was nine at the time which I wasn't supposed
to have a YouTube Channel but I did.
Move this domino a little bit more that way
so that it's in line with that one.
But then just angle it slightly inward.
The thing that kept me going was just learning
from all of my failures so if something didn't work,
I had to figure out,
"Okay, why exactly didn't this work?"
- No! - Whoa, I saved it.
Maybe get rid of this one
and then have it trigger right here.
- Oh, okay. Okay. - From the top.
- Yeah. Ah, geez. - That's okay.
- You didn't need that section anyways. - All right.
Do you need any help?
Oh.
It's okay. It's okay. It happens.
[dramatic music playing]
[Lily] Just stay calm, know that
it's all a learning process
and with practice, you'll get better
and have fun because dominos are awesome.
Nice job. Nice job.
Perfect. Nice job.
Nice.
Three, two, one.
[dramatic music playing]
[Lily] Yeah!
[cheers and applause]
- [girl] I got an autograph! - You're welcome.
[boy] How many subscribers did you say?
Two million.
Make that two million and one because once I get home,
- I'mma subscribe. - Yes, thank you.
[dramatic music playing]
[Lily] So I'm doing a project for
the Washington State Lottery
and the idea for this is
whenever you buy a ticket for them,
it's not just supporting the lottery itself
but a portion of the money goes to
all these other things too. It looks like
it's one set up but they're filming it
with each trick individually
and then they'll edit it together in a screen length
to make it look like it's one big set up.
[dramatic music playing]
This way, right?
Yup, column technique.
- The what? - Column technique
Or the same side method.
[man] All right. Whenever you are ready,
just give me a three, two, one.
[man] Three, two, one.
- [Lily] Yeah. - [man] That's cool.
- [man 1] Yes. - [man 2] All right. Go.
[dramatic music playing]
How do you come up with the complex domino displays?
[Lily] A lot of the time, I like, don't plan anything,
it... I just like start building
and then I think of an idea and I'm like,
"Oh, how can I, like, make it even better?"
But ideas just come out when I'm sleeping
or in the middle of the day, they just pop-up.
[dramatic music playing]
[Malia] Your assistants, how'd you find them,
- where did they come... - [Lily] Oh, the other builders?
- [Malia] Yeah. - [Lily] Well, we've worked at other domino events before.
- So we know each other. - [Malia] That's like a random job?
- [Lily] Yeah. - [Malia] Not many people could have that job.
- [Lily] Yeah, there's probably like 15 of us in America. - That's pretty cool.
Who, like, do this professionally.
- Pretty niche. - [Malia] Pretty cool and you built
the whole business around it, right?
- [Lily] Yeah. Yeah. - [Malia] Where do you live?
I'm from New Hampshire originally.
[Malia] And then you're here in Seattle?
-[Lily] This is my spring break. -[Malia] Gosh.
[Lily] Yeah.
All right. We can clean this up now.
[announcer] It all begins with a dollar.
When you play Washington's Lottery,
the benefits are felt state-wide.
Last year, lottery winners took home
$423 million.
And $127 million went to education.
Local retailers receive $34 million.
And $12 million went to stadiums
and exhibition centers.
Why? All because of your contribution
to the lottery.
[man speaking]
[Lily] I mean, being in college, I feel like
it's actually like the happiest I've been
because, like, I've met so many amazing people
that I actually feel like we're real friends.
In high school, like, I didn't really
have like a super close best friend, I guess,
I was just like with people. But now,
I found people that I can truly connect to.
It's sort of like a break from dominos
being in college, in a sense,
I can sort of forget about dominos
because I can't build here,
but I kind of realized why am I actually here,
I built up this huge thing with dominos
and getting a degree is not gonna help me
in what I want to do.
I know that just being here, I'm not going
to be able to do dominos or even make videos.
So if I stay here, everything that I've built up
in the last nine years would just die out.
My mom wants me to stay in college
because she's nervous that not being in college,
you won't get a full education
but I'm getting so much experience just being out
and doing projects, and travelling,
that in a sense is an entirely different
kind of education.
Honestly I'm not sure but I don't think
I'm gonna come back to college,
that's my gut feeling.
I called my dad and I was like,
"Dad, I wanna do dominos."
And we had a whole conversation about
dropping out and...
But I was like outside on a bench
and I remember I, like, started crying,
oh, man, I'm tearing up now, [chuckles]
and also like, just like,
missing all my friends here,
it's definitely gonna be hard
but I know great things are ahead of me.
[dramatic music playing]
[giggling]
[Lily] We are in Brattleboro, Vermont
and we're setting up about 30,000 dominos
at the Brattleboro Museum and Art Center.
We didn't really plan this set-up at all
except a couple of field plans.
I think that's what makes this event different,
is that we don't plan anything
and we can make everything very free form
and more exciting in a way
because it's not planned to the exact domino.
And that's what makes this event so cool.
[Shane] I think, a big reason why I was into dominos
as a, you know, a young kid and still today
is just there's so much creativity behind it,
um, and I think there's just something magical
about getting, you know, thousands
or, you know, tens of thousands of, you know,
small pieces and then putting them together
to do something that they couldn't do on their own.
[Chris] Most art is a very static form
whereas when we build with dominos,
before you topple it, there could be structures
and pictures, and after it all falls,
it just looks like a big mass of colors.
[Nathan] For me, like, when I first got into it,
I pretty much would do this just nonstop,
I would set them up and knock them down.
I think the obsession part comes in
with just the organization
that dominos has, like, there's just a certain...
a certain kind of concentration that you have
to have, you have to really understand
like how things work.
[Shane] And then on top of that, obviously you gotta...
There has to be a ton of patience.
You know, there are exciting parts of domino toppling
but you know 99.9% of the work
is gonna be quiet, it's gonna be by yourself,
you're just gonna be with your own thoughts.
I would say at first, I didn't really share
my domino building hobby,
because I did think it was very strange,
I didn't know anyone else that had built dominos,
I didn't wanna tell people because they...
I didn't want people to know that I spent so much time
by myself in my basement.
[dramatic music playing]
[Chris] So to my knowledge, Lily is the only professional
domino artist who is a girl.
[all] Three, two, one, go.
[dramatic music playing]
[Shane] I first met Lily in 2012.
It was the first time that, like, a group
of domino builders in the United States
had ever met up. We didn't really know
each other, at least I hadn't, like, seen
anybody who I was gonna work with.
So I didn't know what anyone looked like,
I didn't really know a whole lot
of personal details about anyone.
[Chris] Prior to this first event in 2012,
no one knew each other very well.
No domino builders in America had really met up before.
So we all just assumed that we were all,
like, teenage guys.
Like, I saw someone in their car
with a trunk full of dominos
and I saw a girl in the passenger seat
and I thought, "Well, who could this be?"
I know Shane is definitely not a girl.
I know XX Domino Master, he was a guy.
And I was sort of like going through my head thinking,
"Okay. Well who could it be?" And then, I realize,
oh, like when she introduced herself as Lily
I was like, "Oh, you're Lily Hevesh."
So it was so surprising to us
just because I felt like, I had planned stuff
with these people, I had talked to them online
and it just never really registered to me,
as like, something that would happen. [laughs]
We did not like think of this at all
before we got in here.
[Lily] It's been six and a half years
of me posting videos anonymously.
And well, it's time to change that.
So first of all, hi, um, I'm Hevesh5.
And yes, I am a girl.
Uh, you might have seen in my videos
people comment things, like,
"How come you don't show your face in your videos?
Like who are you?"
Well, um,
I am Hevesh5.
[whimsical music playing]
[Shane] You know, if you're gonna be the only female
in the professional or like in a group
then unfortunately you have to prove it sometimes.
And so, I think she took that
and she like proved it times 10.
[Chris] Lily's attention to detail
is completely unparalleled
among any other domino builder
that currently is active today.
[Nathan] She does a great job
of taking tricks
and just making them look so breathtaking.
And not only just the dominos
but, like, she's great with the camera
and great with video editing and there's so many builders,
uh, myself included that have learned
from her style of videos.
Like her video that blew up
started getting us corporate jobs
and so we started meeting each other more through that,
we got funding to do projects.
And now, there's this dream
of being able to do dominos professionally
and to be like famous almost.
[Lily] Move to your side first.
Watch out the string on your pants.
Oh, yeah. [laughs]
I just don't want any of them to miss.
- [Lily] Okay. - [Nathan] Yeah, you're fine.
[Chris] So, Lily, it's gotta go to your left.
- You see? - [Lily] Yeah.
[Chris] Inside that blue.
- [Lily] Oh, I see. - Yup.
[dramatic music playing]
- Oh wow, that's perfect. - Yeah.
[Lily] Okay.
You're gonna stand behind the fall wall.
- Okay. - Okay?
And then I'm gonna focus,
I'm gonna follow the fall down.
You're gonna follow it.
It's better to be a little bit wider
but you can still zoom in.
- Just make sure... - I'll be wide out.
to tap the screen to focus.
Make sure the recorder button is on.
And then, uh, take off the lens cap too,
but not yet.
Hi.
[indistinct chatter]
[man] Here, hold on, guys, I wanna guess.
[woman] You can put your guesses here.
- [man] Wow. - [Danny] Hi, welcome.
[indistinct chatter]
[Danny] So in a minute we're gonna do a countdown.
Uh, and before we do that, before we do the countdown
there's one last thing we have to do.
Lily, one of the domino artists
is about to put her teenage years behind her
and have her 20th birthday.
So I thought it would be nice if we sing
happy birthday to Lily.
[all] ♪ Happy birthday to you ♪
♪ Happy birthday dear Lily ♪
♪ Happy birthday to you ♪
[applause]
[All] Five, four,
three, two, one.
Go.
[instrumental music playing]
[Danny] Here we go!
[crowd cheering]
[instrumental music playing]
[crowd cheering]
[indistinct chatter]
[instrumental music playing]
[cheers and applause]
[indistinct chatter]
[Lily] I have never done anything like this.
- [woman] This is really fun. - [Lily] No, like a party like this.
Like I've... Like I've never like done this before.
- It's like graduation party. - I didn't have one. [laughs]
Well, thank you first of all for coming.
It's... I didn't expect this many people
to actually like come, so thank you.
Uh, and I just wanted to say that this year
has been like the best year of my life,
largely because of all of you.
Um, and I'm really gonna miss you all.
[woman] That is actually very impressive.
I'm actually very impressed.
You know, I'm happy we had you in our studio.
- Aww. Thank you. - [woman] Now I can brag,
I can be like, you know what, my friend is a domino artist.
You know what, I'm inspired to do something,
find something that makes me happy
and just move forward with it.
You'll figure it out. You got... You got time.
- [woman] I still got time to... - Yeah, you got time.
[woman] I just need to follow the flow,
Yeah. I know, I'm excited.
Look at all the people that support you.
[Lily] I know. I can't believe it.
I can't believe how many people are here.
- Oh my God. - [man] I know.
[indistinct chatter]
[man] Are dominos expensive?
They're about $13 for a hundred.
But when I start my own line of dominos
they will be better. Are you... Are you planning
on starting your own line, really?
- Yes. - [man] That's cool.
That was classified though. [laughs]
[man] I'll make sure not to tell the press here.
Yeah. [laughs]
[man] So you have like a manufacturer?
- We're working on it. - [man] You're working on it?
Yeah, we're trying to find manufacturers.
- We had no... Oh. Bye. - Bye. Thank you
- for all the dominos. - No problem.
- Keep up domino toppling here. - Oh, I will be.
Bye, Pam.
- I'm gonna miss you all. - [woman] You actually do this back here.
[Lily] I don't wanna leave.
If I could stay I really would.
- [indistinct] - I know. No.
- Hey. - Whoa. Hey.
- Hello. - How are you?
- Good. How are you? - Good.
- Good to see you all again. - How it's going?
I know we've like really into you and also you.
- Hey. How are you? - Good to see you.
- Good.
- How it's been going? - Pretty good.
VidCon is like kinda crazy as always
but it's been fun. How about you guys?
Same. [laughs]
[Lily] So I'm at VidCon which is a YouTube event
where creators who make videos
and viewers who watch videos
can meet each other and do a lot of networking,
with the different panels, learn about YouTube.
VidCon is always pretty crazy.
I always get drained afterwards,
so I'm a little nervous that I'm just gonna get
burnt out and not wanna talk to anyone. [laughs]
- Luke. - [woman] Hi.
[Lily] Hey. Are you crying?
- Do you want a hug? - [Lucas] Yeah.
[Lily] It's so great to meet you finally.
We've been emailing for so long.
- Great to meet you. - Yeah, great to meet you.
- Nice to meet you. - I'm Lucas' mom.
Hi, I'm Lily. Nice to meet you.
And you have my shirt, oh my God. That's awesome.
He's got more than one. He packed an extra one, too.
[Lily] Oh, wow.
- [Lucas sobbing] - Yeah. And have you
- sign it for if you would. - [Lily] Aww.
Yeah, I'd love to sign them for you.
- Where do you want me to sign it? - Like, down here.
Down here?
Hevesh5.
I'm like shaking. [laughs]
- Go. - Hi, I'm Lucas.
- [Lily] Woo! - Yay!
Oh, wow.
- Whoa. - [Lucas] I know it's...
[Lily] That's awesome.
So great to meet you finally.
- I met Hevesh5! - Hey!
[Jason] So by my estimate,
nearly a million hours of videos
are being created online every day.
Whether that's streaming,
or it's people sending Snapchat videos,
or creating Instagram videos,
or posting on YouTube,
a million hours of videos is being made every day.
- I'm Lily. Nice to meet you. - [man] Nice to meet you.
She makes the best domino things ever.
- Like dominos... - Set-up dominos
and then knock them down.
Were you on the Smarter Every Day video?
- [Lily] Yeah, I was. - [man] That's... Okay.
[Destin Sandlin] Excellent. That was so good.
[Jason] And, of course, anyone can have access
to the tools to make this stuff.
Almost everyone has a camera in their pocket
and the camera's networks.
So the generation that's growing up right now,
Gen Z, or whatever it's being called right now
understands moving image completely differently,
they grew up with literally tens
of millions of videos at their... at their fingertips.
Being able to decide what they wanna watch,
skip, to try something else.
- [Lily] Hello. - [John] We met...
- [Lily] Yes. - but I didn't know who you were.
- And I'm a huge... - [Lily] Oh, John.
- fan of your stuff. - [Lily] Thank you so much.
You are overwhelmingly my favorite dominos
creator on YouTube.
And they're not beholden
to sort of these structures that it existed before.
The distribution models and all that sort of stuff,
and that changes what video means.
They learn something very different
about what video is.
[interviewer] Has anybody told you that they...
That you've inspired them to do their domino videos
- of their own? - [Lily] Yeah, totally.
A lot of people comment like,
"Hey, I saw your videos
and I decided to get dominos myself
because of you." And that's so cool
because I started by watching other people's videos
and now I'm like doing that back to them.
And the other distinction it's just that the speed
at which it's produced, it's much faster.
Hollywood film takes a year and a half,
you know, minimum.
YouTube videos can be turned around
the same day and it's accessible,
they don't have to go to a theater,
they don't have to like sit through,
you know, exposition. [laughs]
I mean, what you're looking at
is significant cultural products.
This is what media means
to the whole generation
of kids growing up
and we would ignore at our own peril.
[dramatic music playing]
[Lucy] So I grew up since like middle school through...
All through high school watching people posting videos
about their life and other topics on YouTube.
I think some of my biggest role models
growing up were some of the YouTubers
that I watch. I grew up and I didn't have
any icons that I really looked up to as a woman.
And then you go on YouTube and there's all
these people's talking about their experiences
and it's so much more of a personal connection
than like a TV celebrity.
Who seem so fake and like manufactured,
but on YouTube it's just one person
with a camera and it's so real.
You as a creator, you're trying to...
you're trying to focus on creating content
that you're into, stuff that motivates
- and inspires you. - [Lucy] One of my favorite YouTubers,
he's like the biggest inspiration to me
is Casey Neistat. And he always says
filmmaking is a sport
and it's like this new wave
of social media where before
it was just this big production to make a video,
to make a movie. But now anyone
can just pull out their phone, film a video
and put their ideas out into the world
and I think that's, like,
that's what's so great about YouTube,
it's like literally anyone can do it.
It really is just like a unique platform.
And I think Lily has definitely used it
to its fullest extent about her dominos
to share something that,
without YouTube,
I don't think anyone would know about,
or care about, or be interested in.
But there are other people around the world
that care about it too and by being able to put it
online and being able to share it to all these people,
I think it's all there.
And I think it's...
it's definitely like one of a kind, yeah.
[Lily] People always ask me, "How do you do all of this?"
This should be in line. This should be in line.
- Simple, right? - Yes, I got this.
Now if you need to make the dominos turn and cross,
add another domino and then angle it 45 degrees.
So I'm starting out by planning the project
on my computer using Photoshop.
I've made a rectangle that's the size of a domino
and duplicated that many times to make a speed wall.
I can fill in using the paint bucket tool
so I can trace out which colors
will make up the dominos in the background.
[upbeat music playing]
This is a new trick that I invented
called soniverse which combines
the trick sonimod and reverminos.
I have another domino deep dive
where I react to your domino videos
and give you tips and tricks
and just ways that you can improve your set-up.
Do a little example right here.
So we got... This is the base
this is the domino that goes on top of it.
The best... Waa! It fell.
I'm trying to figure out
why this trick failed on the corners.
Okay. I think I know why.
So when you're building this trick,
what you're gonna do is just lean this
and then very carefully lean this one.
And now all you have to do
is go like that
to make it go back to a single line like this.
I'm Lily Hevesh and keep on building.
[Mark] White Mountain Puzzles.
[Lily] This is like puzzles, and games, and stuff.
- [Mark] Yup. - [Lily] So many puzzles.
[indistinct chatter]
[Lily] All right.
Ready?
- [man] Woo! - [Lily] All right.
Now I'm getting warmed up.
- There we go. - [woman] Woo!
There we go.
We're at the New York Toy Fair
and we're trying to find
the right manufacturing partner
to make H5 dominos
which is the domino that I've envisioned
for years and it's the perfect toppling domino.
And we're just gonna see how it goes,
I mean, we've had a few failed attempts
in the past, um, but I'm optimistic
and we're gonna keep trying.
The feel of it shouldn't be too slippery or...
But it also can't be too rough,
so we have to get that down.
And then color consistency is very important.
So we wanna standardize that
because it's not just building,
it's like, the aesthetics and how it sounds.
Those are the main points.
We're looking to actually
have my own branded H5 dominos.
[Mark] Um, so we're looking to partner with somebody...
- [man] Yeah. - [Mark] ...to help get it to market.
Lily has been talking about her own line
of dominos for years.
And, uh, on a certain it's unlikely
but we're, you know, we tag team it, we work together.
We have a little media deck we show them
and, um, get them to understand
what the opportunity is.
[Lily] First up would be the dominoes.
And in fact, as well I'd love to, uh,
like, expand into accessories.
And make domino bridges and staircases.
And, kind of, like, loop-de-loops.
But you want your own name on it, of course?
- [Lily] Yeah. - [laughs]
So we're at toy fair
because every company that you'd ever wanna talk to
is here in one spot.
You know, we'd come here and try to get some meetings
going with the right people.
Yeah, she... If we partner together
with, uh, Lily's friend who's a domino artist.
- Depends on the toy company. - What?
It depends on the toy company.
We've had quite a lot of failed attempts.
Yes, this... It's a concept.
We haven't had anyone go,
"Yeah, let's do it."
[man] You're amazing, very impressive.
Just from the viewership and the videos.
You build something that I would consider
not a mass appeal-type product.
You know, people aren't clamoring
to go do dominoes but you've taken something
that's kind of stale and boring and made it fun.
People wanna watch it.
Here's a little bit about us,
people might've told you this.
Our focus is really Walmart and Target.
It's really all we do.
And so it's back to my fear and concern that this...
Just being honest between us,
I just don't know if there's a play to Walmart-level
or a Target-level for this kind of product.
[man speaking French]
[Lily] So this collaboration is between me,
Kaplamino, and Benjamin Crouzier
and we're setting up Kapla projects
which are basically wooden planks
that are about this high, the same width
and, uh, and thickness of the domino
but they're just a little bit longer.
And it allows you to build giant structures
and almost like architectural bridges with them.
And they collapse in the same way
kind of similar as dominoes.
In the YouTube world,
there's a whole domino and chain reaction community,
so we've been watching each other's videos online
for years and we thought it would be cool
to come together and build a project
and then post it on YouTube.
[sighs]
I hate myself.
Yeah, it's, uh, it's incorrect.
Yeah, it's missing one, uh, over there,
well it's not here.
[Lily] Oh.
We all have our own different styles.
But when we're all able to come together,
we're able to bounce ideas off of each other
and really make a setup
that we might not think of on our own
but together we can make something that's even more
innovative and more interesting.
[indistinct chatter]
[upbeat music playing]
[laughter]
[Lily] We saw the Eiffel Tower yesterday.
Which is beautiful.
Uh, it's all lit up.
So we do have time to do a little bit of sightseeing
and that's pretty cool.
I think this might actually be my favorite place
that I visited.
[bell rings]
[upbeat music playing]
[Lily] Oh.
[speaking French]
[Lily] Oh, no.
Well, it all fell.
All of it.
Um, but we have two hours left so we're gonna clean up
and then build some random things over here
connected to the dominoes.
[camera beeps]
[birds chirping]
[Catherine] When I was growing up,
I live next door to my grandmother.
And she took in foster children
throughout my whole life.
In fact, she took over 50 kids
during her lifetime and fostered them.
So I was always very used to children coming in
from other families who needed homes.
[Mark] I was perfectly happy with Matthew and Alyssa.
I mean, we had our hands full but she always wanted
to give a home to a kid who needs a family.
And then we learned about these little girls
who need to be adopted from China.
[somber music playing]
[Mark] The Chinese government limits
the number of children you can have
in most provinces in China.
But there is, uh, a really strong cultural element
because the parents have a kid
they want it to be male.
And that is really what's behind
a lot of the bringing the baby girls
to the orphanages, keeping the son.
[Catherine] So there were...
a lot of little girls in China
who are only there because they were girls.
And they were healthy, they were smart,
they were capable, they were regular kids
who just needed a chance.
And so that's why we signed up, um,
to adopt a little girl from China.
Lily was abandoned as a... as a newborn.
Uh, she was left
at the doorstep of an orphanage.
There was nothing left with her to identify her
in any way.
So we don't know anything about her biological family.
They told us her birthday was October 2nd.
That was their best guess.
Nobody really knows for sure
but that's the birthday that we celebrate.
She was very, very thin,
and exceedingly anemic.
[Mark] She was tired and she was hungry
and her clothes weren't particularly clean.
[Catherine] She was scared more than anything.
[Mark] And she was... she was scared.
In fact, you travel with a pediatrician
and he said that Lily might be special needs.
[Catherine] So they said, "There she is.
Do you accept her?"
And I was freaked, like, "What are you talking about?
Of course, I accept her."
I accepted her a long time ago.
It was a little different with Lily in that
she was very insecure for quite a while.
I hadn't really considered
that a child that young could be impacted
by being abandoned as a newborn.
And even though she couldn't articulate
those words to me at that time,
she was very afraid that she would be abandoned again.
And so she stuck to us like glue.
If we went to social gatherings,
she stayed with us.
She'd be in our lap, she'd be right next to us
and not really venturing very far away.
Once she learned how to speak,
she was about eighteen months,
two-years-old and she was talking in sentences,
and we were home alone here and I was doing something
and she was sitting on the floor
and doing a puzzle next to me.
And she looked up at me and she said,
"Mama, I don't want anyone to take me away."
[Mark] Lily, love you.
- I love you. - [Mark] Okay.
[Catherine] So I didn't feel any difference at all,
being a mother to Lily.
Some of my friends had asked, you know,
"Isn't it gonna be weird for you to adopt
and how are you ever gonna love this child
the same as your other ones?"
And that just sounded like the most ludicrous question
that anybody could ask.
You can love anyone.
There's no requirement for blood
to be in the equation.
[Lily] So growing up, my entire elementary school,
I was the only Asian-American.
Like everyone else was...
It's like a very White town or area that I grew up in,
so I was the only one who is Asian
and, like, I knew from a very early age
that I was adopted.
I told people openly like, "Yeah, I'm adopted."
But I don't think, like, being adopted
really bothered me that much,
like, I grew up in an American family.
So in some ways, like, I didn't really know
what it meant to be Asian or Chinese.
I have thought about
if my parents didn't adopt me,
and I have no idea where my life would be.
I'd probably be a completely different person.
I don't know.
I think about what are the odds
that I'm sitting right here with you filming me
in this position at this time asking me these questions.
The number is so low.
Okay. We're hot. How's it going?
Awesome. Pretty good.
- How about you? - Good.
Thank you so much for, um, agreeing to do
this podcast with me because, uh, you're basically
way out of my league.
And so when you agreed to, I was like,
- "Get outta here!" - No, don't say that!
- I'm so glad to be here. - Yeah, yeah, I appreciate it.
So, um, for people that don't know who you are,
I'll just do a quick introduction.
You are considered a domino artist.
Um, the world's best, from my understanding.
Because you make some crazy stuff,
like, totally sick.
So anyways, let's start from the beginning,
like, you were adopted, right?
[Lily] I was.
I was adopted when I was one years old
and my parents got me from China.
My parents are not Asian, they're White.
But it's just interesting because, like,
whenever I see another Asian person,
it, like, catches me off-guard.
- [YoungWa chuckles] - Because I grew up literally
not seeing any Asian people.
[YoungWa] Yeah, because I'm adopted too
and we had talked about this before,
but I think, like, I kinda saw myself
as being a White person.
And so when you do see that other Asian person,
it's like...
it's like a stark reminder about, "Oh, I'm Asian too."
Yeah, I can relate to that too.
- You know what I mean? - Yeah.
[YoungWa] So I guess, like, what are some other things
that, um, most people
like your audience wouldn't know about you?
[Lily] Hmm. I'm like kind of a workaholic.
It's like when I take a break,
like I don't know what to do with myself.
I don't know, I get like antsy, it's weird.
- [YoungWa] Really? - [Lily] I started the channel
when I was literally, like, nine or ten years old.
- [YoungWa] Oh, my goodness. - [Lily] I was so young.
Um, but I think I... In a weird kinda way,
I, like, sacrificed a lot of my childhood.
- Mmm-hmm. - Like, to do this.
But, like, I was okay with that.
- Like... - Why?
- Why were you okay with that? - [Lily] I don't know.
I feel like I didn't have a, "Oh, my high school,
middle school experience was so fun,"
kinda time, you know what I mean?
[YoungWa] High school was not your best years?
[Lily] No. [laughs]
[YoungWa] I mean, that's gotta be like
an insurmountable amount of, like, pressure
in regards to, like, your status
in the domino world.
[Lily] Yeah, I mean, I always get hate comments and trolls.
Um, at this point now,
they're not gonna stop me from building dominoes.
[YoungWa] That's awesome. I don't know.
What are some qualities that you probably
don't show in your videos?
[Lily] I'd say I'm very optimistic
and I think having this kind of outlook on life
has really helped me be happy.
There's so much good in life.
Like, we have so many more rights and freedoms and...
- [YoungWa] Yeah. - [Lily] ...technologies
and the power of the internet now.
You can literally do anything.
[dominoes clattering]
[dramatic music playing]
[Lily] Hello. Would you be able to make nine of these?
- Of that color? - Of this color?
So what you're gonna do, you fill it up, move it in,
and then you can just lift it up.
And then that just topples perfectly.
Okay.
Lily, how many years you've been doing...
you've been doing dominoes?
- Ten years. - Ten years.
Yeah.
Who else have you collaborated with?
- [Lily] Like, YouTubers? - [man 1] In general.
I've collabed with AllAroundAudrey.
- She does challenge videos. - Wow.
[Lily] Oh, Braille Skateboarding.
That was fun.
- This is so not working. - [man 2] Stepladder.
Hmm, I think I know what we can do.
If we... It'll be like this
and then we can put a piece of string around here.
- Mmm-hmm. - So it's held right here.
- Yup. - And then tape that one end
to here and then the other end can be on a clothespin.
- Perfect. - That's awesome.
Have you done anything with, like, anyone famous?
Yeah, I was on the set of Collateral Beauty
- for the Will Smith movie. - Wow. All right.
- [Lily] This is Will Smith. - Hi for the camera.
Joint domino champ.
[dominoes clattering]
[dramatic music playing]
[Lily] So I got to meet Will, Helen Mirren,
Ed Norton, uh, Naomie Harris, all them.
On the Red Carpet.
- Oh, I did one for Katy Perry. - Really?
Yeah. I was on her livestream.
Hi.
- How are you? - [Lily] And I built,
like, 7,000 dominoes overnight.
And then the next morning she knocked it down.
Yeah.
- Ready. - [dog barks]
[Katy] Oh, my gosh. This is crazy.
Yes!
Yeah, I meet a lot of people through it.
It's kinda weird.
[dramatic music playing]
All right. So it's gonna start here on top.
Uh, something's gonna knock it down,
it's gonna go down the bottom.
I'm gonna be right here following it
as it goes this way.
And then we go over here, keep it more of a wider shot
instead of zoomed in.
A lot of people if they haven't
filmed dominoes before,
they don't know how fast it falls,
so it's always better to be a little bit wider than to be zoomed in.
Try to get the dominoes on the ground
and on the table at the same shot
because it's gonna be really fast.
We should also have like a still tripod shot here
so we won't have to worry
about getting the pyramid too much.
And then we have another string system
that's gonna go from the carpet
up onto the couch, so keep that all in one shot.
And then I'll be moving this way.
It's gonna fall off the table,
hit the white dominoes on the ground,
trigger the blue,
and then the spiral is gonna go.
It goes in with black,
and then it goes back in with white,
and then out with green.
And then after the spiral,
it's gonna do the Rebrickulous fall wall,
keep it a still shot on the whole fall wall.
So then we have the red on top of it,
it's gonna hit the LEGO head,
and then we have the backup line at the same time.
I'll be going like that, moving this way.
Over here we have a split-off,
so probably another wide shot to get both of them.
And then that's gonna go around,
and then eventually trigger the LEGO logo.
Sweet.
So you got the whole path. Any questions?
[piano music playing]
[dominoes clattering]
[yawns]
[man] Hey, can I ask you some, like, personal questions?
Like, how you think you've changed as a person,
um, with all the stuff you're now doing?
You know, like, how you're different
as a person now.
Hmm.
I don't know. I'm like really tired.
[laughs] Um...
[man] It's okay.
Sometimes that puts you in like a different headspace
or, you know, like frame of mind.
I don't know. I think in the past
I may have been like more shy
and just like building away,
tuning out the world, doing things on my own.
[man] How are you different now?
Well, I think the Lily now is much happier.
She's doing her own thing. She has her own business.
Things are going smoothly.
And the old Lily was kind of shy
and scared of like fully opening up.
I was just like lonely, yeah.
[dramatic music playing]
[Lily] I think I was just in the wrong...
I don't know.
I think it just took me a while
to find the right group of friends
and I was with people
that I maybe didn't connect with super well.
Sometimes like back then,
I'd wear something that I maybe didn't like
but maybe other people would like or whatever.
But then I think I kind of like turned to dominoes
because that's what I had time for
and I don't know,
I didn't...
didn't feel like I had a lot of people
that like really connected with me.
- Does that make sense? - [man] Sure.
Yeah? I don't know.
I just didn't know how to be me
because I didn't know who I was.
Like I feel like a lot of kids that age
they just kind of do things to fit in.
If you do anything different
from the standard social norm,
it's considered weird.
And I feel like a lot people kind of conform themselves
to what they think people will like
so that people like them
when really that's not who they are.
Because I didn't have a lot of close friends,
I had dominoes and I had this community online
that share this passion of mine.
And I found friends through that.
[man] So now to simplify,
what do you think all that like taught you something
about, you know, having a unique interest
or being a domino artist?
Hmm. Yeah.
I mean, if you have an odd interest,
keep doing it.
If you like it, and it brings you joy,
then it doesn't matter what anyone else thinks
because it's just you
and whatever you're doing, you know.
It could be the thing that you do
for the rest of your life.
But if you listen to other people
who say it's dumb, then you never know
what could happen and what you could turn into.
Woo!
Nice!
[classical music playing]
[indistinct chatter]
[Lily] You can start on the stairs
and just go along, keep doing the color pattern,
you can do a little bit of curving
maybe some swirls in it.
Just don't go like back and forth like that.
- Yeah. Nothing... - Just like small wavy ones.
- Yeah. - Yup. Cool.
Where should the first domino be, like right here?
[woman] Yesterday you said...
- Closer to here? - Closer to here.
- [Lily] Okay. - But let's...
[classical music playing]
[indistinct chatter]
- How you doing? - [Lily] Nice to meet you.
Nice to meet you. I didn't wanna screw anything up.
- Uh, no. - Lily, hi. Can we...
- You want me to sign. - How... Well, I guess...
[man 1] Your normal thing...
[Lily] Like, have a shot... Okay, I'll do that.
[Jimmy Fallon] I mean, you are the greatest.
- Thank you for doing this. - Of course. It's my pleasure.
I mean, this is insane. How old are you?
- You're like a baby. - I'm 20.
Wow, that's amazing.
I'm doing this full-time now.
It's full-time? Yeah, we saw your stuff
and I was like, "She's a genius."
- You're brilliant. - Thank you.
You're brilliant. Oh, yeah, sorry,
yeah, you're holding that.
- So cool. - [man 2] Great.
[Lily] So this will be on the like the social media,
like, Facebook, Twitter, Instagram?
[man] Yeah. We're gonna cut together a little short.
I'll just ask you a few questions
but feel free to take a pause or breaks like this.
You tell us a little bit of why you're here today...
- [Lily] Yeah. - [man] ...at 30 Rock?
So, The Tonight Show reached out to me
and asked if I could build a giant domino setup
to celebrate Jimmy hitting 20 million subscribers
on his YouTube Channel.
We're building up 25,000 dominoes over three days.
We have three builders for two of the days
and four builders for one of the days,
so it's quite a large setup.
Is this one of your largest projects you've had to tackle?
Hmm. No.
- They'll trigger a clear line. - Yeah.
- Triggering all of these. - Okay. Yeah.
[Lily] And then this line will go around it.
[man] Action.
[classical music playing]
[man] Woo-hoo! That's fantastic!
Wonderful!
[Michael] Uh, so far everything's been
totally perfect in every test I've done
with the all the ramps have been working at least.
So I'm hoping it continues that tradition.
[man speaking]
It's all that I've built today, mostly the ramps.
So if everything that I built today doesn't work,
it's... It'd be kind of sad, you know.
Lights, action.
[classical music playing]
[man] Looking good guys, looking good!
Oh, awesome.
Awesome. Great. Moving on!
We can probably meet at 8:05 for breakfast or like 8:10.
I think 8:07.
- I mean if you really want to... - That sounds insane.
I had this conversation with Dave.
What time are you going to bed?
"I'm gonna go to bed at 11:38."
- Life is not this precise. - Okay.
- But it's a fun convo to have. - I'm precise.
[classical music playing]
[Lily] So we're thinking either the white
as the base layer for the pyramid
and then the top layer is covered in corn yellow
or the regular yellow
or this is the base layer
and then we use white for the top layer.
[Michael] I think Chris and Shane definitely have a,
uh, little kinship because of their shared,
uh, love of exercise and bodybuilding.
And they tend to go off
and eat chipotle a lot in fact.
I believe Shane eats chipotle
maybe four times a week or something,
but he's a good dude.
I think definitely internally,
sometimes I feel like I'm inferior
to these other guys around here.
But, you know, they're really cool about it,
they don't think that they know everything
and they treat me equally.
[man] And action!
- Woo-hoo! - [Michael] You know,
everyone around here has been super great.
Even these people who work in the Rockefeller Center
at the Jimmy Fallon Show.
They're amazed at what I can do
and that is a great feeling.
[man] Action!
[classical music playing]
[man] Woo-hoo! Fantastic!
[Michael] You know, every day that I do this job,
it's still kind of surreal to me
because when I started,
I was 12
and I was just having some fun,
looking at other people who did this
like they were gods.
So, to know that
I've leveled up to that position,
building with people that I was inspired by,
um, in this setting, The Tonight Show,
I mean it's amazing.
[man] And action!
And cut!
Woo-hoo!
[applause]
[Lily] We've done good.
So, I'm in New York City right now.
I'm on a rooftop.
Uh, my friend is letting me use his office
to just do some work and store my dominoes there.
I'm thinking about moving to New York City
sometime in the future,
maybe not for a couple of years
but we'll see how it goes.
[Sara] My first question is, why Hevesh5,
what does the 5 stand for?
Yeah. So, Hevesh is my last name
and there's five people in my family.
I'm the youngest so I'm like the fifth Hevesh.
Aw. Okay. I like that.
I'd say I have probably less of a schedule here
just because events always pop up, there's so many things to do.
You never really know what's gonna happen
the next day or the next day
which makes it more exciting.
- I met some new people here. - Hi.
My name is Ben.
I'm adopted from China as well.
Me too.
So, yeah, fellow adoptees.
So how do you manage balancing what you wanna do
but then what your audience expects from you?
You know, I'm still somewhat
trying to figure that out myself.
Recently I've been doing a lot of collaborations
because now I feel like I can really connect
with my audience more and talk to them
which is something that I've been wanting to do for a while.
I mean, I could technically do domino work anywhere
as long as I have a space.
- All right, 21. - [Lily] But being in the city
I've already gotten a ton of emails
saying like, "Oh, hey,
I saw that you're in the city,
let's do a project."
Yes.
- Yeah! - Yeah!
It's sometimes really nice to be around other people
who do what you do.
How often do you post?
Once a week, even more frequently.
Okay. I only post once a month.
You're in a process of expanding, right?
I mean, are you ready to, like, hire people.
[Lily] Yeah, but also it's like scary
because I really have no idea what I'm doing
like, never been to business school,
haven't taken a business class,
I'm just figuring it out on the spot.
I describe it as like coming here,
it's like very validating about what you do
because here, we're creators
and it's definitely really motivating.
So if I weren't doing YouTube,
uh, I'd probably be in college right now.
[crowd laughs]
[Lily] I think what I like most about New York City
is a lot of people are here,
they all have these goals
and they're working towards it.
They're not just thinking about it,
they're already taking actions
to make it happen.
[dramatic music playing]
[elevator bell dings]
[Lucy] So Lily called me up.
She's like, "368 is happening,"
and I was kind of like, "That's great."
And she's like, "Are you free to come?"
And I was like, "Me? Like, you want me to come with you?"
So I'm missing about a week of school
to work on a project with Lily and I'm really excited.
[singer] ♪ I am not the one... ♪
[Lucy] Oh, my God there it is.
There it is.
[Lucy] 368 is Casey Neistat's media company.
I feel like he's just one of those people
that a lot of young people relate to
and look up to as a filmmaker or YouTuber.
Thank you.
[singer] ♪ So we glide ♪
-Hey. -Hey, what's up. How are you?
Good. How are you?
All right. Very first domino.
One down, 7,199 to go.
[upbeat music playing]
- Lily. Good to see you. - Hey. Good to see you.
Thanks for coming in here and using the space.
- Thank you for having me. - What's up.
Man.
How big is that gonna be?
I was gonna make it like six feet
but I don't know with the floor,
maybe like four, five feet.
- Has it fallen yet? - No.
- Cool. - Good job. Nice.
[Lily] All right, Lucy, how does it feel
now that you just met your idol?
- It took me by surprise. - Yeah. Me too.
- He just randomly walked in. - Yeah.
It's like sprinting in the middle of watching
some random videos.
- [Lucy] So awesome. - [Lily] The podcast station?
[Lucy] Yeah, the station.
[Lily] Oh, that's sick.
[Lucy] Wow.
Everything you need.
[Lily] Yeah. It's so awesome.
That looks weird.
[singer] ♪ Keep up the pace ♪
♪ Keep up the pace Keep up the pace ♪
Very nice. Very nice.
Well done. Well done.
[Lucy] Hey, look at me. Up and coming,
you better watch out, Lily.
[upbeat music playing]
[singer] ♪ Caught in your own bed ♪
I don't really emote a lot anyway,
but it's still super exciting to be here.
I think the more I'm here though, the more...
It's like settling in, like, it's just a normal building,
Casey's just a normal guy,
it's like, "Oh, they're just human too,"
you know, they're like just like you.
[singer] ♪ I circulate ♪
♪ Don't hesitate Keep up the pace ♪
♪ Keep up the pace Keep up the pace ♪
♪ I circulate Keep up the pace ♪
♪ Keep up the pace Keep up the pace ♪
There we go! We're done!
Yes, over here, we have a giant 368 domino wall.
We have been stacking this for the last three days.
- [Josh] Three days. - [Lily] Yeah.
Casey's gonna knock it down.
I feel really... I don't wanna get any closer.
Yeah. Yeah. Like we'll walk this way a little bit.
[Josh] I'm really good at ruining things.
So, well, beautiful job.
- This is really insane. - [Lily] Thank you.
- Yeah, it'll be fun. - Congrats.
Totally.
We just met Josh Peck.
He just walked in. I was like, "What?"
[man] Are you ready?
[Lily] All right.
I think we're good.
120.
Okay.
Let's go.
All right. So what's the plan?
- You're just gonna... - How good of an actress are you?
I can do whatever you want.
- Okay. You... - I really need you to like
feel the character right now.
Okay. What's my character?
You are... You are showing me this.
- Mmm-hmm. - You got to be real.
- Mmm-hmm. - And you have to channel
your actual disappointment
- had I destroyed this thing on accident. - Okay.
- And that's it. Are you ready? - But wait,
- should we do a test run or... - No. No, come on,
- one take, whatever. - No. Okay. All right.
Okay.
She's finally done.
- This is Lily. - Hi.
We are here, here show it to us Lily.
Look at this. This is a 368 domino wall
made out 6,500 dominoes.
It took her the entire week to make this.
Yes.
No.
Oh, my God.
I'm so sorry.
Casey, you ruined it.
I missed the shot. Right, set them back up.
- [laughter] - Take two.
That was perfect.
I think the timing is flawless, right?
It's finally done. This is Lily.
- Hi. - We are here...
sorry.
[both laughs]
That's so great.
Let me take my hat off for you.
All right.
Sweet.
So cool.
All right.
Casey, thank you.
[dramatic music playing]
Okay. Okay. Here you go.
[Lucy chuckles]
Oh, my God.
- That's awesome. - Oh.
How many seconds was that, four?
Yeah.
That's amazing.
Sweet.
[man] Oh, a day a second.
Yeah.
I'll see you later. I'll be back.
[man] All right.
[dramatic music playing]
[Lily] Because I figured, like,
I could be a domino artist
and do, like, corporate gigs,
- like, all the time. - [Shane] Mmm-hmm.
[Lily] But I feel like I just wanna do something
- greater than that. - [Shane] Mmm-hmm.
I feel like usually the way I see it is,
you're trying to build dominoes, so you hire, like, an editor.
Like a social media person, so you don't have to, like, worry about that,
you can build more dominoes for the show.
[Lily] Well, it's a combination of both.
I need to, like, be the face
of the domino community in a weird way.
- Mmm-hmm. - But I also wanna make more time
so I can make my own videos.
But hopefully, in a few years,
if we have a whole domino agency
and domino builders on site, we can do it all.
[Shane] That's interesting. I guess it's like,
you're the only, like, one person building.
You could organize or manage a lot of builders,
- you'll have bigger impact. - [Lily] Yeah.
So, like, I used to be a domino artist.
Now my job, in a way, is being a manager.
[Shane] That makes sense.
That's another thing, the...
- [Lily] Mmm-hmm. - [Shane] ...Hevesh5 dominoes.
[Lily] Yeah. We're still in the process
of talking to toy companies.
But next week, we're actually meeting with Spin Master,
like, in person to talk about it, and they're super excited about it.
You know what I mean?
[Shane] One step at a time.
[Lily] I think more than dominoes though,
like, I like doing things greater than what it could be.
- Mmm-hmm. - [man 1] All right, guys.
Here we go.
Seven, six, Carson, get in there.
[man 2] In five. And action.
Have you ever gotten, like, seven or eight hours,
or nine hours in towards the end,
and then accidentally hit one?
- [Lily] Yeah, actually. - [Dylan] Oh.
[Carson] Oh, is that one there?
[Lily] Yeah. That was one of my builds.
- [Carson] That's a mistake? - [Lily] Yeah.
[Dylan] Some of those videos get more views than,
like, Jay-Z and Beyoncé.
[Carson] I know, it's insane. All right. So let's do this.
- You do it. You do it. - Okay. Okay. Okay.
So you're just gonna tap it right there on this direction.
- [Dylan] Like, how do I tap? - [man] Don't mess this up.
-[Carson] Here we go. Here we go. -[Dylan] Here we go.
- [Carson] Oh, my gosh. - [man] Time it.
-[Carson] There it goes. -[Dylan] Oh, wow. I mean, how do you...
It's gotta be like a feat of math, too.
[Carson] Now the wave part, goes around
and triggers everything around the side.
- [Dylan] Yup. - [Carson] The center part triggers just the white fence,
which then goes into the apartment building.
Oh, the big part.
- Oh. - [Carson] Oh.
- [Dylan] Yeah. - [Carson laughs]
[Dylan] Are you worried right now, are you like,
- you know, it was... - [man] Damn.
[cheering]
- Lily, you did it! - Yes.
- It's perfect. - She never broke a sweat.
Oh, they made Steinway pianos here.
[Lily] Cool.
Spin Master.
- Hi. - [Ben] Come meet the team, it's Lily.
- [Lily] Lily. - [Joel] Hi, Lily, I'm Joel.
- [Lily] Nice to meet you. - [Mark] Hi. Good to meet you.
[indistinct chatter]
How are you. Dougal. Nice to meet you.
[Lily] So these are the good quality dominoes.
- [Joel] Mmm-hmm. - This is much more like...
It feels more durable.
It's not as shiny, and it doesn't slide
as much when you knock it down.
And you can even hear the sounds,
like, if I go, like...
- [dominoes clacking] - it's very high-pitched.
- Yeah. - This is a lower pitch.
- [domino clacks] - Yeah.
[Elizabeth] So what makes this one a bad domino?
[Lily] So it's very slippery,
so when it falls, it slides out.
You really need that texture to be a little more rough
than the slipperiness of that one.
Actually, for what you're looking for,
it's actually fairly precision manufacturing.
- [Elizabeth] Right, right. - [Joel] You're not gonna use a cheap quality manufacturer.
We need a good quality manufacturer,
- probably in Southern China. - Mmm-hmm.
[Joel] Once you get the tools built,
it's a fairly simple manufacturing process.
But building the tools are...
The talent is getting this just right.
-Yeah, just right. This gate... -Yeah.
has to be perfect so it comes out smooth.
So here's the question.
How do you envision getting it out there,
getting the consumer awareness,
and letting them know how good it is?
That's the only thing that worries me, that...
You know, brand awareness.
Yeah. I'll do like a whole product launch.
If I don't make a good domino,
then I'm not gonna put it out there.
Just an idea, what would you call it?
- The product? - Yeah.
Hevesh5 or H5 Premium dominoes.
We're still deciding.
- [laughter] - I don't know.
The meeting went so well, I think they're the ones, Dad.
What do you think?
It's gonna happen, folks.
- I... I can feel it. - It's happening.
Everything just goes up from here.
[upbeat music playing]
[Mark] So honey, here's the initial proposal
from Spin Master.
So it's pretty comprehensive.
Here's what they call the deal points,
so starting with the term, territory, global.
This is like an initial proposal.
This is meant to be modified and amended.
Is everyone ready?
[Mark] How do you feel about the pricing?
- MSRP... - [Lily] I don't know
how many dominoes that includes,
so I don't know. We have to define that.
They were not sure. They said it could be 180, 200, 220.
[Lily] Yeah. I don't know, because it's usually better
to have them in packs of a hundred.
Oh, I don't know. This one...
It's too much.
Oh. There you go.
[laughs]
No. It wasn't gonna make it past three anyway.
- Six. - Six.
[Mark] You need to be available for different events
- like sales meetings... - [Lily] Toy fairs.
- [Mark] Toy fairs. - [Lily] Yeah.
[Mark] You have to be available for...
To shoot media and commercial for TV or digital use.
[Lily] Yeah, that works.
So this is the royalty that we'd be getting,
but you said that we'd be negotiating,
or that doesn't really matter?
- I mean... - It's like, we just...
We're just trying to get good dominoes.
Like honestly, I don't care if we get a low percent.
[upbeat music playing]
[Mark] I mean, this is just an initial proposal.
Yeah. We'll edit it.
- It's amazing. - Yeah.
[dramatic music playing]
[Lily] Oh. Where do I even start with this?
What's up, domino community? This is the big announcement.
Ready? I'm making my own brand of toppling dominoes.
This has been the dream. This is...
I can't even believe I'm finally saying this.
[Lily] Start with balance.
[photographer gasps]
[camera snaps]
[photographer] More... And turn your head.
Do it to your left.
Yup. Perfect. Perfect.
- All right. You ready? - [Lily] Mmm-hmm.
[photographer] One, two, three.
[camera snaps]
[Lily] Oh, it's great to meet everyone here.
Thank you for all your hard work on this project,
it's been so cool to see it all come to life,
and now like, we actually have prototypes.
It's so cool.
[Lily] Here's the test.
Awesome.
I think it still needs to be quite sharper.
When I place a domino, see how it wobbles?
[man] Yeah, please don't.
[Lily] When I knock this down,
see how it slides out here?
There's all that space.
Like, when you build especially a turn like that,
it's gonna fly everywhere.
And that makes it much more unreliable.
I'd say, stickiness in sharp corners.
Like, without those, we won't have a good domino.
Three, two, one.
[camera snaps]
Do me a favor. Let's...
- Can you do like a laugh? - [Lily] Yeah.
- Like... [laughs]. - [Lily] Dad, make me laugh.
When?
[Lily] In, like, 10 seconds.
Okay. What do you give a fish that's deaf?
[Lily] I don't know, Dad. What do you...
A herring aid.
- [Lily] What? - [photographer laughs]
[camera snaps]
- [Lily] Oh, the new packaging! - It's coming. It's coming.
- [Lily] Wow. Exciting. - Let's go take a look.
[woman] We could even see if we could make the H5...
- [man] Yeah, like you were saying... - [Lily] Like a maroon?
[man] ...there it was super exposed.
- [Lily] Yeah. - [man] So we're gonna go back
- and shop it anyway. - [Lily] Yeah.
[man] So that you see the detail between the dominoes.
- Right now, it just blends in a little bit. - [Lily] Yeah.
- [Lily] Mmm-hmm. I think I... - [man] But I just got the render, like, earlier today,
so I just wanted to pop it on there and show you
- kinda the way that it... - So let's just take it...
-Let's do front panel, like... -[Lily] Okay. We'll start here.
[woman] ...let's take it step by step.
[Lily] Do you have, like, images
of different ways we could put this logo?
I just wanna see all the options.
I don't wanna be able to see the logo,
like, from here,
but if I look at it up close, then I can see it.
Like, it should be very subtle I feel like.
I guess just like, the less noticeable as possible.
- Yeah. - [Lily] Yeah.
Okay.
[Lily] Nice. There's just two spaces here.
[man] Okay.
[dramatic music playing]
[woman] The feedback that you sent over
has been shared with the team and all parties involved
are going through with it and touching
on all the things that you had mentioned.
- [Lily] Okay. - [woman] So yeah.
It's such a pleasure to meet you.
Yes. It's been great to meet you too.
Thank you all for all the work.
It's just so exciting, like,
I can't wait to see it all.
So I'm here at the New York Toy Fair again,
and we are announcing
that I'm making my own line of dominoes with Spin Master.
So, we have this whole stage
and me a few builders
are setting up 12,000 dominoes,
and we're gonna have a huge,
like, event to announce that I'm making
dominoes with Spin Master.
And then after that, we go from there.
It's been many years in the works,
but it's finally happening.
[Michael] But like I can tell my kids at the club.
I can tell my kids at the club that...
- Yeah. - yeah, Hevesh5 is making dominoes.
Yup. Yes.
Scream it from the rooftops.
[laughter]
[Lily] Hevesh5 is making dominoes!
I hope that people actually buy it.
I hope there's actually demand that we can sell enough,
that we can make more dominoes
with more colors, more accessories.
Ready?
Ta-dah!
That's lovely.
[Lily] I think for this in particular,
there's much more pressure involved
because I'm kind of managing
so many different aspects of it,
and it's sometimes overwhelming, just...
There's so much going on all at once.
But, like...
I don't know. I feel like I'm more excited than nervous for this.
Like, I'm ready.
[dramatic music playing]
[Lily] Hi, everyone.
Thank you so much for coming.
My name is Lily Hevesh,
I'm a domino artist.
And we're making dominoes!
[cheers and applause]
[man] Here we go.
[dominoes clacking]
[cheering and applause]
[dramatic music playing]
Not a single domino out of place.
Not a single one.
[dramatic music playing]
[Brian] Why I love dominoes and Hevesh5.
Lily, you are my favorite domino artist.
My favorite Hevesh5 video is the amazing triple spiral,
because it has 15,000 dominoes.
I would like to learn domino tricks from Lily.
When I grow up, I wanna be a domino builder.
I hope one day I can become a part of
- the H5 domino community. - Oh, Brian.
You already are.
[dramatic music playing]
[Lily] With dominoes, it's helped me
become a better person.
Without dominoes,
I would be so incredibly shy
and keep to myself.
I wouldn't really express to the world.
And I feel like
I found myself because of dominoes.
[dramatic music playing]
[all] Three, two, one.
[dramatic music playing]
[cheers and applause]